Influencer marketing has developed as a new method for companies to reach their target audience. Through already-engaged and already-established audiences as a result of the rise of the creator class on social media, including YouTubers, bloggers, Twitch streamers, TikTok stars, and Instagram stars.
Influencer marketing can be beneficial for eCommerce businesses of all sizes because it not only gets you exposure but also endorsements through content that showcases your brand.
Finding suitable influencers to work with can still be difficult. Despite the fact that we are aware of the significant impact influencer marketing can have on brand awareness. For brands wishing to collaborate with creators, I’ve put together this list of the top influencer marketing platforms.
The Best Social Media Influencer Marketing Platforms for Businesses
Dovetale
For establishing collaborations with influencers on Instagram, YouTube, Twitter, Facebook, and Twitch, Shopify has created a unique all-in-one platform called Dovetale. You can handle affiliate earnings and exclusive offers with Dovetale in one location, make your own personalized application page, and choose the best influencer for your brand.
Dovetale is supported by Shopify and is free to use with any current Shopify plan. So if you ever run into issues, our award-winning customer service team is there 24/7 to help you out.
Grin
Grin offers a variety of influencer marketing solutions that facilitate finding and maintaining relationships with collaborators. In addition, smile provides additional digital marketing tools to assist with public relations, sponsored content, and affiliate marketing.
Upfluence
For corporations, charities, and influencer agencies wishing to network with one another, Upfluence provides services. Finding the ideal influencers for your brand to collaborate with is simple with the help of Upfluence’s influencer search tools.
Klear
On YouTube, Instagram, and TikTok, Klear links e-commerce firms with social media influencers. however, what sets Klear‘s strategy apart is that it offers tools to target influencers inside your already-existing network of followers.
Working with influencers can significantly increase brand affinity and social commerce sales. But you must choose the appropriate influencers. Klear supports your influencer marketing strategy by spotting possible collaborations between your social network’s micro-influencers and followers.
Neoreach
With Neoreach‘s sophisticated influencer search engine, you can quickly locate all different kinds of influencers by filtering search results by keywords. social media platforms, profile performance, and audience demographics.
Traackr
Traackr specializes in the beauty sector and has the largest worldwide database of influencers in this field. Brands can design attribution models for their influencers, and measure conversions and other deliverables. manage their workflow, and obtain thorough data on the effectiveness of their influencer marketing campaigns with Traackr’s platform.
TapInfluence
In order to assist marketers in locating relevant, skilled influencers inside their influencer database. TapInfluence offers a wide range of criteria and filtering choices. Brands may filter audiences using TapInfluence by a variety of categories, including age, gender, geography, and more.
YouTube BrandConnect
YouTube BrandConnect, formerly known as Famebit, is the biggest influencer marketing network for locating YouTube creators. Since YouTube is the most popular video platform on the internet, it’s simple to locate influencers who cover a wide range of topics. Including beauty and fashion, health and fitness, gaming and apps, technology, pets, and a ton more.
Additionally, YouTube BrandConnect integrates with your current Google Ads account and offers a number of Google-only influencer marketing tools. That enables you to promote products in real-time, and closely monitor the effectiveness of your advertising campaigns. And look for ways to raise engagement rates.
Grapevine
Over 115,000 creators make up Grapevine Village’s influencer network, which has a strong focus on YouTubers despite the platform’s recent adoption of Instagram for business. Only after a creator is booked do you pay, and the money is withheld until the creative publishes your influencer material.
Additionally, Grapevine allows you to track metrics and other Key Performance Indicators. As well as historical data on how these influencers performed in relation to prior marketing initiatives, including campaign performance (KPIs).
Shoutcart
Anyone can purchase a shoutout on the influencer marketplace known as Shoutcart. Shoutcart’s vast selection of producers makes influencer discovery adaptable to any price range, so it’s a perfect platform if you’re on a tight budget. Prices start as little as $15.
Shoutcast offers management tools for screening any influencers you want to collaborate with, including influencer marketing statistics. For each creator and a score to help you stay away from fraudulent followers that can be harmful to your brand’s engagement with social media platform algorithms.
